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Latest Articles

Innovation Is Key In Driving Dairy Success

Innovation Is Key In Driving Dairy Success

Posted 30-01-2015 in Marketing Trends

For decades, the U.S. dairy market was as uncomplicated as a glass of plain milk. Now, however, it is changing much like the consumers who are living in smaller households, constantly connected and have increasingly hectic schedules. They are buying less milk, in part because they can choose from other non-dairy and beverage options. Understanding what drives them can help dairy producers increase market share. Read More

The Next Five Years: Future Opportunities In Dairy

The Next Five Years: Future Opportunities In Dairy

Posted 30-01-2015 in Marketing Trends

Five years is a small stretch of time, but in the short span from now until 2020, the world will see about $20 trillion in global GDP growth, a billion additions to the global middle class and (deepening the worldwide urbanization trend) 350 million people moving from rural areas into cities. The dairy producers best prepared for these and other dramatic changes are the ones best positioned to succeed. Read More